Hyaluronic Acid

Your 20s and 30s are about exploration, and that sense of adventure extends to your skin. While your skin may not show it now, in a few years those late night martinis and sunny pool-side vacations are bound to make an appearance in the form of dehydrated skin, fine lines, wrinkles, and a less-full appearance. This is why your 20s and 30s are the ideal time to start to explore your skin care options and to discover ingredients that will help maintain or hydrate and restore your fresh-faced, youthful complexion. One such ingredient? The much-buzzed-about hyaluronic acid. But, don’t let the word “acid” scare you—rather, picture plumped, hydrated, smooth skin. Read on to discover reasons why you should be using hyaluronic acid in your skin care routine.

Fun fact: Hyaluronic acid can retain 1,000 times its weight in water. Its ability to bind to and absorb water is key to helping skin stay hydrated, retain its elasticity and resilience and minimize the appearance of fine lines and wrinkles. This is a key reason why the acid, a hydrating sugar, excites the skin care industry.

And if its hydrating moisture-binding trait isn’t impressive enough, hyaluronic acid is present naturally in the body. While you’re able to produce an abundant amount of hyaluronic acid on the skin while young, unfortunately, that ability decreases upon aging, contributing to sagging, dehydrated skin, complete with lines and wrinkles.

Hyaluronic acid: A key molecule in skin aging